An Overview of the Product Listing at Concordia Market

It is beneficial for the seller to understand the contents of a typical product listing as they prepare to add their products.  Each listing will contain images and information that are critical to a compelling listing.

The images should be a balance of high quality and compact size.  We recommend a target file size of less than 100k for each image. The ideal size would be about half of that, at 50k.

The description should be brief but compelling.

The SKU (Stock Keeping Unit) is a unique code for each item.  The seller can determine the best strategy for developing unique SKU.

Look over the market and determine if there are potential benefits to your customers to offering a packaged deal.  The packaged deal or "Buy it together" option can include products from other sellers.  It is always best practices to discuss the use of another seller's products in the deal before making it public.

Select the "i" icon to learn more about the feature.

ProductListing

This is the featured product image.  The user can click on the featured image to load a full-screen image.  The user can swipe to the left or right to navigate through the side thumbnails.  The featured image can be a video.  However, the video will only play in the product listing view, not the store view.

The thumbnails contain additional product images.  The user can select one of the images to display in the main image window.  The user can swipe between images.  

The product information panel contains the product name, price/sale price, stock status, SKU and product category.  The price and quantity feature may display a variant if the vendor has enabled the "name your price" feature.

The description tab is open by default.  The description can contain text, audio, video, web links, and email links.  Ideally, a product description would contain no more than two paragraphs of text.  The description should include the following:

  • Visual or verbal description of the product
  • Features of the product
  • Benefits of the product
  • Assurances or guarantees

The vendor tab provides a quick link to the vendor's shop and shop information.

If the product has received any reviews, this is the tab that would display the reviews and ratings from other customers.

The Product inquiry tab allows the shopper to interact with the seller through the messaging system.

The bottom of the product page could contain several additional panels including:

  • Related Products.  These are products that are related to the viewed product.  The relationship is established by the seller when the product listing is built.
  • Buy Together Products.  This listing contains product "addons" offered by the seller or may contain deals on pricing discount when purchased together.